Stuck on the fence about whether to host a stand-up soirée or a seated celebration? We spoke to the team of business event experts from CIS Event Management to get their top tips for event planners on which format is best for your event.
Dee Nicholas, Founder of CIS Event Management says that, “The answer to the question – to cocktail party or to dine – really depends on your event aims and audience”. Professional event managers know just how important it is to identify your event aims and audience from the outset as these things filter through every element of your event – from venue selection and menu choice to room configuration and entertainment.
The team of event planners at CIS Event Management ask their clients in-depth questions about who is attending and what the purpose of the event is – for example, it may be an awards night for top performing sales staff. In cases where there are going to be many formalities – such as speeches, awards, presentations and displays, Dee and her team recommend a seated event would be the best format.
Where the aims of your event are around mingling and networking, Dee and her team of event planners recommend a cocktail party style event format as this will provide you with a more casual forum for your guests to walk around freely and get to know each other.
Dee notes that there is a common misconception that a cocktail party event will be a cheaper alternative to a seated lunch or dinner. Event spaces and catering packages are effectively priced on duration – so if you are looking to have a 5 hour seated dinner or a 5-hour cocktail party, you still require the same amount of venue hire time, food, beverages and staff to service your event! The only instance that you could look at reducing your costs for a cocktail party event versus a seated event is when you look at a shorter duration for the cocktail party.
Whilst costs for table settings including linen and centrepieces are not relevant to a cocktail party – Dee and the CIS Event Management team encourages their clients to always factor in budget for cocktail party furniture (including bar trees, bar stools and a lounge area) to help fill up your chosen venue and to ensure the comfort of your guests.
CIS Event Management have been bringing business events to life for the last 13 years. Speak to their friendly team of event planners today to start your planning.
CIS Event Management has an AWESOME offer for event planners that like to think outside the square – book your event with them by the end of the month and choose from a range of goodies including custom event app, event photography, DJ and more! Click here to find out more.
The team at Complete Function Hire have been working with Melbourne’s best event planners to help bring events to life for the last 20 years. Contact our passionate team today to find out how we can help you create your dream event.
Image credits – Museum Spaces, Restaurant Associates. Photography by Stewie Donn Photography.